Marketing: An Introduction

Buy online ($)
Type
Book
Authors
Philip ( Philip Kotler )
ISBN 10
0132527103
ISBN 13
9780132527101
Category
Unknown
[ Browse Items ]
Publication Year
1997
Publisher
Pages
585
Description
How do we get you moving? By placing you--the customer--in the driver's seat. Marketing introduces the leading marketing thinking on how customer value is the driving force behind every marketing strategy. Fasten your seatbelt. Your learning journey starts here! www.prenhall.com/kotler - from Amzon
Number of Copies
1
Library | Accession‎ No | Call No | Copy No | Edition | Location | Availability |
---|---|---|---|---|---|---|
Main | 1298 | 658.802 K87m | 1 | Yes |