Essentials of Strategic Management (3rd Edition)

By Unknown Author.

Essentials of Strategic Management (3rd Edition)

Description

The third edition of Essentials of Strategic Management contains the following NEW features: *Adds the strategic inflection point as a triggering event to initiate a strategy review. *Adds complementors as other stakeholders to Porter's model of industry analysis. *Provides criticism of SWOT analysis. *Adds international entry options to the discussion of horizontal growth strategy. *Extends a discussion of synergy in Chapter 8 with a list of six types of synergy. - from Amzon

ISBN(s)

013046595X, 9780130465955

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