Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction
By Unknown Author.
Description
Explore how lifestyle concepts are linked to marketing the hospitality and tourism industryHospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction is a comprehensive benchmark review of how lifestyle concepts can be applied to the hospitality and tourism industry. Noted authorities present multifaceted viewpoints examining a range of topics, such as matching the lifestyles of tourism providers and guests, lifestyle segmentation studies, and methodological issues in lifestyle segmentation research. You’ll learn how the consideration o...
ISBN(s)
0789027550, 9780789027559
